July 2021

Page B12 JULY 2021 FUNERAL HOME & CEMETERY NEWS Se c t i on B NORTHRIDGE,CA— Advertising veteran, creative director and founder of LA ads, Dan Katz , announced his retirement from the agency in June. Agency vice president, Rolf Gutknecht, will take over as president and CEO. Danny Mehl will assume the role of cre- ative director. Katz began his ca- reer in the late 1970s as a copywriter and creative director for a number of Los Angeles-based agen- cies whose clients included major national consumer goods manufactures, fi- nancial services, consumer electronics brands, leading homebuilders, health and beauty products and food producers. Shortly after founding LA ads, and having family bur- ied at Mount Sinai Memorial Park in Los Angeles, Katz decided to pitch the cemetery on a new and more innovative approach to advertising. The success of that first campaign led to the agency’s eventual specialization in the cemetery and funeral business. Katz has referred to this approach as “Dare to be Different” funeral mar- keting and has spoken about it at national business con- ferences and in his articles which have been featured in numerous trade publications. Upon leaving the agency, Katz has said he will be pur- suing his passion as a photographic fine artist, along with plans to travel extensively with his wife, a retired high school math teacher. “It’s been a fantastic journey so far,” said Katz. “I’ve met some of the very finest people, especially in the funeral profession, and I’ve created some of my best work for these wonderful, innovative clients. I owe them – and my talented partner, Rolf – a genuine debt of gratitude.” “We are thrilled to see Dan move forward with the next chapter in his life,” said Gutknecht. “He has made such a significant imprint not only on the agency, but on the many, many clients the agency has served.” Founded in 1991 by creative director Dan Katz, and joined by veteran marketer Rolf Gutknecht in 2009, LA ads have become one of the leading names in funeral marketing. Their website is www.LAadsMarketing.com. AmpliVox Sound Systems Supports Ocular Melanoma Foundation with Fundraising Page Dr. Carol Shields and her staff with AmpliVox CEO Don Roth at the Eye Tumor Research Foundation. One hundred per- cent of donations made in memory of Nancy Roth are used for eye cancer research. NORTHBROOK,IL— AmpliVox Sound Sys- tems , a longtime sup- porter of the Ocular Melanoma Foundation (OMF), participates in Eye Patch Days to further boost awareness of the importance of regular eye exams and ocular health. The wearing of the “See a Cure” eye patches is a strong visual reminder of the OMF’s mission. “I lost my wife of 52 years, Nancy , to ocu- lar melanoma sever- al years ago,” said Am- pliVox CEO Don Roth . Roth has led efforts to raise about $35,000 for the Eye Tumor Research Foundation and the Oc- ular Melanoma Founda- tion through a GoFund- Me fundraising page as well as partnerships with local businesses near Am- pliVox’s headquarters in the Chicago area. “Raising funds for OMF contributes to research and new forms of treat- ment,” said Roth. “Am- pliVox employees have all been very supportive in our fund-raising efforts, as have customers, suppliers, and local businesses. It’s our way of helping others not have to go through the battle that Nancy did.” AmpliVox manufactures portable sound systems, lecterns, and multimedia furniture used in health care, education, business, government, public safe- ty, and other markets. To learn more about Am- pliVox Sound Systems’ prod- ucts, visit www.Ampli.com. Jason Mallas joins The Tribute Companies Jason Mallas HARTLAND,WI— Jason Mallas has served the profes- sional community with marketing, account and project management, and production support for over 30 years, and in April 2021 he joined The Tribute Companies team in a project management and business development capacity. In his position Mallas will assist in managing Tribute’s construction projects, as well as develop additional mar- kets for the company’s Precast and design divisions with- in the Eastern and South- ern part of the United States. He will also identify and drive opportunities for Tribute’s expansion into international markets. The Tribute Compa- nies has focused on as- sisting cemeteries and fu- neral homes with their development needs for over 40 years and helps them develop preplanning pro- grams for the communities they serve. Within the cem- etery division, the company owns four prominent cem- eteries throughout Wisconsin: Pinelawn Memorial Park in Milwaukee, Restlawn Memorial Park in Wausau, Fort Howard Memorial Park in Green Bay and The Gardens of StoneBank in Hartland. Tribute’s affiliate divisions include Tribute Design, a full service architectural, de- sign, construction and planning firm and Tribute Precast, manufacturer of cemetery products including mausoleum crypts, columbarium niches, lawn crypts and burial vaults. Mallas has worked with numerous Fortune 500 brands, assisting them in the creation and implementation of re- gional, national, and international marketing campaigns. Most recently, he was the creative operations director for a Milwaukee-based web development firm, tasked with account and project management for a worldwide elec- tronics manufacturer. Mallas attended The University of Wisconsin-Milwaukee, and later, graduated from the United States Army Intelligence Center and School in Fort Huachuca, AZ as an Intelligence Analyst. He was attached to the 3rd Battalion, 158th Aviation Regiment, serving his country during the Desert Storm Era. The Tribute Companies is located at 352 Cottonwood Avenue in Hartland, WI. Further information can be found at www.tributeinc.com or contact Mallas directly at JasonM@tributeinc.com. Choose a Classified Category:  Antique Cars/Equipment  Business Equipment  Business Opportunities  Consultation Services  Funeral Business For Sale  Funeral Business Wanted  Hearses/Limousines  Help Wanted  Miscellaneous  Position Wanted  Wanted To Buy To place your ad in the Funeral Home & Cemetery News, complete the form below. Rates shown are for ads containing 50 words or less . For larger ads write, call or e-mail to receive quote. Deadline is the 5th of the previous month of publication. 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