Page B8 - July 2014

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Page B8
JULY 2014
FUNERAL HOME & CEMETERY NEWS
S ec t i on B
Battle of Normandy Monument Restored after Sixty Years with help from Hall
of Fame Plaques and Signs by Trigard
Normandy Eagle Gun Emblem
said
Ethan Darby
, Hall of Fame Plaques and
Signs, Director of Business Development
In an effort to restore the monument
to its original condition by June 5, 2014,
Regimental Sign Company found and co-
ordinated thirty volunteers, soldiers of
the Army Corps of Engineers and air-
men from the U.S. Air Force to spend 48
hours completely renovating the monu-
ment, including replacing the bronze em-
blem, painting hand rails, refinishing the
monument and much more. On June 5, a
rededication ceremony was held to bring
back the honor the monument stands for
and the soldiers who lost their life.
“I approached Hall of Fame Plaques and
Signs about helping with this project and
they were 100 percent on board with vol-
DANVILLE,IL—
Hall of Fame Plaques
and Signs by Trigard
in Danville, joined
forces with
Regimental Sign Company
in Washington, DC to recreate an em-
blem for the Battle of Normandy monu-
ment on Omaha Beach in Normandy.
The bronze emblem was created to hon-
or the 348th Engineering Combat Battal-
ion who fought to take control of the beach
to end the war in 1944. In 1950, the monu-
ment was erected on top of a German bunker
to memorialize the soldiers who had fought
for our freedom, and it can still be seen there
today. However, the bronze emblem on the
monument has been stolen twice and has
been missing for at least 15 to 20 years.
“I know we are going to please a lot of veter-
ans, and that is what this business is all about,”
unteering their services. We wanted to
help restore an important war memorial
that honors World War II veterans who
did not have the funds to make it happen
on their own,” said
Joe Winslow
, Regi-
mental Sign Company, Owner.
Darby explained, “The bronze for the
emblem was donated by
Marble Machine,
Inc
. To create a uniquely detailed image,
we used our direct-to-metal technology to
bring out all of the details of the eagle on
the emblem. After hand-finishing the em-
blem, we sealed it with a special clear coat
that will withstand the sand, wind and salt
of the beaches of Normandy.”
Hall of Fame Plaques and Signs by Trigard
is a family-owned and operated business that
has catered to the varying needs of the plaque
and sign industry since 2003. Call 800-798-
4900 or visi
CHICAGO,IL—
ObitData.com
announced the launch
of its obituary volume and market share tracking service.
“We’ve been testing the service in several markets and have
received overwhelmingly positive feedback from funer-
al homes using it,” said
John Bikus
, Founder and Presi-
dent of ObitData.com. “Test market responses, along with
broad-based funeral profession support of the concept,
provide clear direction for us to launch our obituary vol-
ume and market share tracking service,” Bikus said.
While many funeral homes already track obituaries to esti-
mate competitors’ volume and share information, it can be a
costly, labor intensive and time-consuming process. One im-
portant factor in the tracking of this data is the accuracy and
funeral homes don’t always have a complete set of data. Man-
ObitData.com Announces Obituary Volume and Market Share Reporting Service
New company to launch obituary
volume tracking tools and reports
ual tracking does not provide much flexibility should funeral
homes want information about competitors they haven’t pre-
viously tracked or markets in which they haven’t previously
competed. And, there is no industry standard for reporting
market share or death rate information in a timely fashion.
ObitData.com aggregates data from both funeral home and
newspaper sources to provide a comprehensive data set. Users
have the flexibility to view data for almost all funeral homes
in any market. Comprehensive data coverage and a consistent
methodology will establish a standard for data gathering and
reporting. “For funeral homes, our automated service will de-
liver a comprehensive data set, save time, provide data access
opportunities not realistically available previously, and establish
an industry standard for market share reporting,” Bikus said.
The funeral profession faces dramatic changes with ris-
ing cremation rates, funeral home consolidation, more
personalized services, and diminishing consumer loyal-
ty. “As the funeral profession continues to evolve, using
data to understand the competitive landscape will be-
come ever more important,” Bikus said. “Our goal is to
become the data source the entire funeral profession can
rely upon to assist with key business decisions.”
Obitdata.com aggregates obituary information to cre-
ate actionable data sets for various industries. For more
information, vi
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